When buying at a farmers’ market, people can have confidence in the authenticity of producers. i.e. that the person they are transacting with is the person who grew or made the produce. The VFMA Accreditation Program ensures this and provides a solid basis of quality, integrity and fairness to all consumers. The program advocates best practice and celebrates the work of genuine farmers, specialty makers and farmers’ markets. The program ensures the credibility of participants in a proudly transparent process. How are accredited farmers’ markets and stallholders recognised? Look for the symbol of authenticity!
Accredited markets have worked for the right to display the VFMA accreditation logo. As part of the rebrand of the VFMA, new logos and banners have been distributed to our member markets across the state, although the
old accreditation logo is still a genuine indication of an accredited market.